Category: Leadership

Just Say No to Spec Work

Have you ever been in the running for a project, and the potential client asks you to do some work upfront to prove yourself to

Everything You’re Doing is Wrong!

At The Sky Floor, we strive for ingenuity and collaboration over a cocky-king mentality. If you are looking for a person to say, “you’re doing everything wrong,” we probably aren’t the agency for you.

Murder (All) Your Darlings

Murder (All) Your Darlings

No matter how beloved that sparkling idea, product, business, or piece of writing is, sometimes you have to kill it for the good of the plot.

Learn to Love No

Stop Fearing the Word No

If you are like me, you grew up fearing “no.” And it makes sense; it feels like that’s the end – it’s over. But I was wrong. 

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