the sky floor

Start Now

You Don’t Have to be Amazing to Start

A short pep talk on the importance of starting in order to cultivate greatness.
  • July 2021
  • 1 min read

Have you been watching the Olympics? 

We have. We have always loved the pageantry and fun of watching nations compete for medals in such a wide variety of sports. It feels like it’s from a simpler time before the world shrunk, thanks to the technology. 

An ad for Toyota called “Start Your Impossible,” ends with a riff on this quote from Zig Ziglar: “You don’t have to be great to start, but you have to start to be great.”

What haven’t you started because you fear not being great? 

What can you start today?

Free Worksheet

Before you talk to any agency, answer these 5 questions.

Most website projects go sideways because the foundational thinking never happened. This free worksheet surfaces what you actually need to know — before a dollar is spent.

Start the worksheet →
Never Miss a Post

Get marketing insights and business strategy delivered to your inbox.

Related Reading

AI Is the Driver, You’re the GPS: Joel Miller on Google Ads AI, Trust, and Control

  • July 24, 2026

Why Human Judgment Still Scales: Joel Miller on AI, SEO, and Owned Audiences

  • June 15, 2026

Eat More Eggs: What My Neighbor Taught Me About Marketing

  • February 5, 2026

Browse by Topic

Share this article
LinkedIn
Threads
Facebook
X
Email
A man in a blazer and light blue shirt smiles at the camera, standing in front of an abstract watercolor background with beige and blue tones.

Written by Joel Miller

Joel is one half of The Sky Floor’s leap-day twin founding duo. He writes about marketing strategy, business operations, and the lessons learned from 15+ years of building digital partnerships.

Meet the Twins →
KEEP READING

More from Our Ideas

First-date Job Interview
,

Why Corporate Hiring is Broken and How to Fix It

I still can't believe it when I hear a friend is being interviewed for a new job, and the entire process centers around the first date interview.
  • April 2021
  • 5 min read

Is Your Website Agency Hurting Your Business?

Hurting is a strong word, but even if your website agency helps a lot of the time, do they sometimes hurt your business?
  • June 2021
  • 2 min read

The Chameleon Effect: Harnessing the Power of Social Influence

Yawning is contagious, and it turns out so is looking at a smartphone. You can use this effect in marketing your product or service; here is how.
  • May 2021
  • 4 min read

Thinking about your digital strategy?

If this resonated with you and you’re wondering how to apply these principles to your own organization, let’s talk.

Start a Conversation
>