Exposed: A Look at a Private Email About Cheap Website Pricing
Read an email exchange as it happened with a potential client. Even though we were 5x the price, they ended up booking us.
October 4, 2022
Category: Value
Value is one of the most important concepts when it comes to work. Producing clear value allows you to produce profit for yourself and your client. Below are some thoughts on creating value and charging for it from our decades of experience.
Still Stuck on Hourly Billing Rates? A Quick Thought Experiment
Whether you are a business hiring a vendor or a contractor, hourly billing isn’t serving you well. Here is a quick read to challenge your thinking further.
August 29, 2022
Irritated? Cut into the Why
Because I don’t find it acceptable to feel like snapping at my clients, I had to assess what was going on in my mind and heart.
April 4, 2022
Real vs. Fake Grenadine
Every industry has constants that seem like a given, but if you keep your eyes open, you might find everyone has been buying the fake version.
August 31, 2021
The Rise and Fall of Beanie Babies
How could a few cents of fabric and beans become such a crazy marketplace?
August 16, 2021
What is the real price?
Price is even more subjective if your product or service is invaluable.
July 30, 2021
How Much is a Counterfeit Dollar Worth?
Trust is the driver of value – even with our real currency. If I went and cut out a rectangular piece of paper and wrote $100, it is just as valuable as the real deal as long as everyone who will ever exchange it plays along.
June 22, 2021
Why You’ll Regret Charging Low Prices
Pricing won’t change your work ethic, so you might as well get paid well.
June 16, 2021
Do you know how to win at work and in life?
What is a clear win for you? It is essential to define what a win looks like for a new client, job, or hobby.
June 7, 2021
3 Ways Hourly Billing Undervalues Excellence
Do these statements ring true?
The better you get at a task, the less money you should make.
Work harder, not smarter.
May 12, 2021
Help! My Grape Juice is Putrid
One person can’t stand fermented grapes, and yet someone else is willing to pay the price for a house for a bottle of it.
April 20, 2021
A Lesson from the Fake Old West – McLintock
The 1963 movie McLintock starring John Wayne is a Comedic Western with some of my favorite lines in an old western movie. One exchange always
March 24, 2021
Context Is Everything – Why No One Cares to Steal Your Trash Bins
What would happen if you put a good-quality dining room table on the curb at your house? If your neighborhood is anything like mine, it
March 2, 2021