FROM THE PODCAST

The client you should fire today.

The fastest way to grow this year might be freeing up the seat a wrong-fit client is sitting in. They don’t just cost you what they pay, they cost you the better client you can’t take on because they’re there. Here’s how to put a number on it.

PICK THE RIGHT CLIENT

Run it on the one you dread.

The wrong-fit client usually isn’t the one you like who pays a little less than you want. It is the one you dread (the name pops up in your inbox and your shoulders drop) and who also pays under what your time is worth.

You love them but they underpay. That's a pricing conversation, have it before you have a goodbye.

You dread them but they pay well. That's a scope problem, fix the boundaries and keep the revenue.

You dread them and they underpay. That's the seat. Run the numbers below and see what it's really costing you.

Free tool

The Capacity Tax

The seat costs more than the fee.

Plug in the client you dread and slide until it's honest. This is what their seat is costing you every year.

Hours a month they really takeInclude the meetings, the rework, the dread. 20 hrs

What they pay you a month $1,500

What an hour of your best work is worthNot what you bill (hourly billing is nuts). Your target: what an hour earns you when a best-fit client is in the seat. $150 /hr

One seat in your business

What you capture The tax: value you're not seating

Capacity tax / year

$18,000

This seat earns $75/hr
Your target $150/hr
Monthly tax $1,500

!This seat is leaking. Fix the price or free the chair.

Math, not a quiz. You already knew. More honest math →

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