Ideas
We have learned a lot over the last 15 years in this business and we want to share that knowledge with you!
Put on your reading glasses, there are 308 posts and counting…
We all want to use social media more than we are, but how do you get started when all your favorite accounts look perfect?
Everything Else...
Does this sound familiar? You sit down at your computer to read an article on a website and are instantly bombarded with popups, ads, and sign-up forms. You end up on a website for a product or service you are interested in, but you find yourself navigating a churning sea of double negatives and hidden prices.
No matter how beloved that sparkling idea, product, business, or piece of writing is, sometimes you have to kill it for the good of the plot.
There is one place that building your brand new clothing store probably won't going to be a runaway success; a nudist colony.
There is nothing intrinsically wrong with convention, and breaking convention merely to do it may damage your brand or idea.
Do these statements ring true?
The better you get at a task, the less money you should make.
Work harder, not smarter.
Hustle devalues what you are trying to accomplish. It sets you up for failure by conferring a cavalier attitude.
We have all had marketing debates within our teams or with clients. The classic boxing match of ideas where each side is convinced their logo, color, phrase, or call to action is the defacto heavyweight champion.
There are over 58,000 plugins on WordPress.org. How do you choose which ones to install?
More than half of our clients have misunderstood this question on Youtube video upload: Is this video made for kids?
What is the deal? It can't just be that every item is some increment of a dollar, right? That is how a Rolex store works too, but there aren't any inexpensive products there.
Yawning is contagious, and it turns out so is looking at a smartphone. You can use this effect in marketing your product or service; here is how.
When you launch a new website, you should feel like Henry Frankenstein bringing his creature to life.
The year was 2021, and we still didn’t know precisely how planes stay in the air. The first Wright Brothers flight was in 1903, and 118 years later, we are still theorizing and testing exactly how aviation works. Did you know that? There is no scientific consensus on how the mechanics of flight actually operate! […]
Perhaps like many of us, they have a fear of selling. Or just a fear of appearing salesy.
Besides your home page, your website should have landing pages specific to an industry or topic. Landing pages create meaningful inroads for Organic Search, and they are critical in digital advertising.